Is That Market Worth It?
SEO is by no means an exact science. Sure, anyone who’s been in the business for a while can give you some great advice, based on tried and true methods that have been tested.
But alas, since no SEOs control the search engines, we cannot guarantee to any client or to our boss who’s demanding that we give some hard factual numbers that he can pump at his next big-important-guy meeting where your site will end up in the search engines and even if you’ll make a return on your investment.
However, all that aside (as invigorating as it was), we CAN determine a close-as-accurately possible number using a method of approach explained by SEOROI.com.
The author of the site, Gab Goldenberg also made a very useful and relevant guest post at Wolf-Howl.com, the website ran by Michael Gray.
What Gab offers within the guest post and his outline on how to forecast SEO ROI, are both must reads if you’re tasked with the job of forecasting SEO for your company or for your clients.
Enjoy!